Product Audit

Qoruz Signup Flow

An independent, hands-on audit of the Qoruz signup experience. Every path tested, every failure reproduced and verified through browser DevTools.

Ankur Kulkarni 3 May 2026 app.qoruz.com/signup
What I Found
Google OAuth signup is completely broken. 100% of users who click "Sign up with Google" hit a silent dead end. The frontend never sends a reCAPTCHA token, the backend returns a 422, and no error is shown. Tested 4 times across 2 accounts and 2 browser modes. Identical failure every time.
The manual form rejects users after they've invested effort. Users fill three fields before learning public email domains aren't accepted. Whether this is a UX gap or a deliberate lead capture strategy via the CSM modal depends on intent only the Qoruz team can clarify.
The potential revenue cost is quantifiable. Using Qoruz-specific financials (Tracxn, MCA filings) and sourced industry benchmarks across three scenario tiers, the broken OAuth path alone could represent tens of thousands in potential monthly revenue loss. Every assumption, confidence level, and source is documented in an interactive model.
Detailed Reports
Friction Analysis

Signup Funnel: End-to-End Review

A complete walkthrough of every signup path: Google OAuth, manual form, and the work-email qualification gate. Maps friction points to drop-off risk and proposes two design approaches based on business intent.

UX analysis 2 design approaches 9 sections
Bug Report

Google OAuth Signup: Silent Failure

The Google OAuth signup path silently fails for all users. Root cause: the OAuth callback never generates a reCAPTCHA token, causing the registration API to return a 422. No error is shown to the user.

Critical severity 100% repro rate 10 sections
Revenue Impact

Estimating the Potential Revenue Cost

An interactive estimation model mapping both signup bugs to their potential revenue impact. Three scenario tiers (conservative, moderate, aggressive), every assumption sourced and documented, adjustable bug duration slider.

Interactive model 3 scenarios 7 sections
About Me

Hi, I'm Ankur Kulkarni, a product manager with 13+ years of experience across co-founding, freelance consulting and solo builds. I built KnewsIQ, an AI-powered, map-based geopolitical intelligence briefing for India, solo and end to end. Before that, I worked from 2018 to 2024 as a freelance product management consultant to early-stage startups in wellness-tech, ed-tech and agri-tech, and co-founded RoughSheet, a campus-recruitment preparation platform that reached ~73,000 registered users with no paid marketing.

I conducted this audit independently after trying to sign up for Qoruz.